"We dont want to increase the number of matches because we dont do simultaneous games , and want everyone to see all the best matches so we can build a narrative."
Then proceeds to have EMEA and AMER last games of Kickoff on Friday/Saturday, with EMEA games starting at 9pm local time for bo5s.
Not to mention the overlap that already happened in some matches.
(Same goes to China and Apac)
Please, make sense.