RGS_OnToP [#14]
wtf if Tenz was out for money he would just do merch drops
This mouse is a passion project for him
He is taking a very big risk to launch a mouse without a partner like Finalmouse or Razer
And given the number of units, the profit margins cannot be large
I'd assume the profit margins to be a pretty large % knowing how these things work.
The biggest dependency that determines TenZ' personal profit margin is the percentage of the margin that is agreed to split with the actual manufacturer. Numbers are large enough to warrant significant bulk buy discounts.
No need to spend on any marketing and the overhead associated with it, which other brands DO have to do. No need to share margins by selling on platforms like Amazon as you can easily go direct given his leverage with his fans.
His personal margins are almost guaranteed to be large unless he negotiated a shit deal with the manufacturer.
Source: Used to be the lead for the electronics category for a global retailer and led negotiations with the vendors, including one top 20 vendor for all of EMEA