- Lots of content. Look at team liquid for example theyre litterally a mini sidemen group with heaps of content. https://www.youtube.com/channel/UCE5oMiJ540R4BwnlEKf93SQ
- Someone who is already really famous: Liquid: ScreaM, G2: mixwell, sentinels: tenz
- Have to be tier 1: TSM lost like all its fans when it never recovered and sentinels also lost a ton when they fell off
- players who have personality: u cant have players like zombs who only stare at the camera and expect to have a fanbase.