he is smart, but regardless, he has been learning(trying to learn) chinese since the past 2-3 years. he already went viral in china once coz of his singing (check #7). he also got to do a "sponsored" stream on bilibili or one of the other chinese websites 1-2 years ago
All you guys are knocking his hustle but this is the smart thing to do. He knows the power of multiple audiences and is eager to capitalise, he doesn’t know the meaning of staying in his own lane, and does well to include and use everyone, its pragmatic.