Why is VALORANT comp scene so popular in Japan ?

The level of the Japanese competitive scene is clearly not in proportion to its popularity.
The number of sponsors is steadily increasing.
Even without the presence of a popular team (ZETA), there are always tens of thousands of viewers, including official broadcast and multiple watch parties.
Also, when a player makes a great play, it appears in twitter trends.
Could their know-how be applied to regional leagues in Europe?

Europe too csjoe
maybe in france or spain